Hollie began her career in journalism as a writer and editor at The Canadian Press/Broadcast News before joining the National Post, where she covered retail business in the Financial Post for close to two decades. She leads the media training practice at North and she and her team help corporate clients craft strong news narratives, strategic messaging, speeches, thought leadership pieces and engaging editorial content. An avid reader, Hollie’s other passions include skiing, food and family time with her daughter and their small, feisty dog.